John Varvatos Thursday Nite Live at 315 Bowery

John Varvatos started the Thursday nite live concert series at his 315 Bowery boutique, a space that formerly housed the seminal underground music club CBGB's to continue to honor the music heritage of this legendary site. Performance by up-and-coming artists are featured on every first Thursday of the month. March 1st performances will feature The Masterson's. Icelandic Glacial has been an ongoing sponsor for John Varvatos.