Icelandic Glacial Supports Iceland Airwaves Music Festival and Provides the Web with Exclusive Festival Footage

October 14, 2011— Icelandic Water Holdings ehf, makers of the award-winning, CarbonNeutral® premium natural spring water Icelandic Glacial, announced today its support of the Iceland Airwaves music festival, October 12th through 16th in Reykjavik, Iceland. Icelandic Glacial will be providing water to artists and fans in many areas at the festival including backstage and at the KEX Hostel.

During the festival Icelandic Glacial will be producing exclusive backstage footage of artists, festival goers that will be broadcast around the world via social media channels. For an unrestricted behind-the-scenes look at Iceland Airwaves, please visit http://www.youtube.com/IcelandicGlacial. For the latest news and updates from the festival, please visit http://www.facebook.com/IcelandicGlacial and http://www.twitter.com/IcelandicGlacial.

Beyond the festival itself, Icelandic Glacial will be providing water for the KEX Hostel, which takes place from October 12th through 14th in Reykjavik. Featuring 15 live performances including Gus Gus, The Twilight Sad, Mugison, Lay Low and many more, the event will also have Seattle radio station KEXP broadcasting live to their listeners back in the U.S. Details at KEXP.ORG.

Renowned for its award winning bottle design, exceptional purity and environmental credentials, Icelandic Glacial is bottled at the source from the legendary Ölfus Spring in Iceland to provide customers with a product of the very highest quality. As a result, Icelandic Glacial is one of the fastest-growing super-premium bottled water in the United States.